Best New Business Finalist

Here at Zing Insights we are riding high on pride having been selected as one of 3 finalists for Best New Business in the 2012 Eastern Daily Press Business Awards in association with Anglian Water and sponsored by The University of East Anglia Norwich Business School.

The judging panel chose us out of 52 entrants in the category based on our innovative research techniques and creativity and the host of fantastic clients we’ve worked with since we launched in July last year.  So a huge thank you to our clients.

We have some stiff competition from our fellow finalists but we’re keeping our fingers crossed for success when the winner is announced in November http://www.edpbusinessawards.co.uk/categories/the-best-new-business-award/

Data isn’t insight alone

The marketing stream at this years’ AEO Forums included a brilliant session from Ben Smithwell from Comotion. Ben’s session titled ‘Demystifying Customer Insight for Marketing Professionals’ highlighted, that data alone… Read more »

Focus

Persona definition the aspect of someone’s character that is presented to or perceived by others Today, the more widely used definition of persona is a tool for understanding audience behaviours,… Read more »

Testing times

It’s safe to say everyone is feeling the effects of or worrying about the economic downturn resulting from the spread of Coronavirus. We hope that our friends, family and clients… Read more »

Introducing: the Zing Panel

  This week sees the launch of our new-and-improved Zing Research Panel and we’re all very excited about it! Over the years, we’ve carried out lots of research projects and… Read more »

Visiting the 2020 AEO Forums

On Friday we (Lisa and I) visited the 2020 AEO Forums in London. It was a day of discovery and validation, so I thought I’d start by condensing the day… Read more »

Delivering Innovation in the Events Industry

Innovation is a word often used to describe newness and has been an events industry buzzword for some time. The unabated challenge of delivering innovation in the events industry year-on-year causes… Read more »

Our Clients

We have extensive experience working across a wide range of industry sectors for many leading brands.

Contact Details

Victory House
Chequers Road
Tharston
Norwich
NR15 2YA

t / +44 (0)844 800 9588

e / hello@zinginsights.com