Grand Designs Live

The Grand Designs Live team organise two events each year, on in London and one in Birmingham. The team love numbers and statistics and love to track data year-on-year to identify any areas where the event has shortcomings, but also gather knowledge on what they are doing well.

 

Method

Zing conduct annual online customer experience feedback surveys with visitors to both events. These are typically 5-10 minute surveys in which the participants are incentivised to take part. We always achieve a robust sample, often with confidence intervals around or below 3% at the 95% level.

 

Outcome

As the Grand Designs Live team have a constant source of data from visitors, they know what show content is working well and what content isn’t working so well. This gives them confidence to make decisions which help their visitors have better experiences, but also helps the event run more efficiently.

 
 
 
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carfest

CarFest

The CarFest team were keen to refresh their event and wanted to know how best to position this to their loyal, returning festival-goers while also attracting new people to attend.

aramark

Aramark

Aramark wanted to conduct some research with audiences who use, or don’t use, some of their catering outlets. They wanted feedback on their current propositions and ideas on how they

TTG-Logo2

TTG Media

TTG is a long standing and much loved weekly travel magazine and website. The senior management felt they needed to know more about both their readers, and also their advertisers,

in-cos logo

in-cosmetics

Reed Exhibitions, the organisers of in-cosmetics Global, were keen to get feedback on new technology they were using at the event.   Method We were on-site at both the 2018

Grand Designs

Grand Designs Live

The Grand Designs Live team organise two events each year, on in London and one in Birmingham. The team love numbers and statistics and love to track data year-on-year to

Our Clients

We have extensive experience working across a wide range of industry sectors for many leading brands.

Contact Details

Victory House
Chequers Road
Tharston
Norwich
NR15 2YA

t / +44 (0)844 800 9588

e / hello@zinginsights.com