Innovation 2012!

Following a period of significant development, we can announce the launch of our fantastic new offline iPad research solution!

Whilst most iPad research applications are reliant on wifi, ours operates entirely offline, so they’re perfect for locations where wireless connectivity and power can be unreliable e.g. live events, tourist attractions, shops & shopping centres, etc. The result is that our solution is not subject to downtime relating to a lack of connectivity or to power loss – put in the middle of a field and our research stations will still work 100% of the time!

Our software is a professional research tool meaning our surveys are designed to deliver positive brand representations including graphics and multi-media e.g. video footage and designed to be intuitive and engaging for any audience. Because it’s a professional research solution, our software incorporates advanced statistical analysis and enables us to deliver true actionable insights rather than topline findings.

We’re a complete solution – from briefing to questionnaire and data collection through to insights, we manage the whole process meaning your time can be spent where it delivers best value.

Our research stations are standalone and battery powered which means there’s no need for furniture hire or design, just signage. We simply require sufficient space in a high footfall area – which means that the overall costs associated with face-to-face research can be reduced significantly.

Director, Lisa Holt said “Research shows that iPads have the ‘sexy’ factor that traditional touch-screens don’t, people can’t keep their hands off iPads and so engagement and therefore response, is high.” “We believe that marketers want the most effective, engaging and innovative solution for their research at the right price for their business and we’re confident that we deliver exactly that.”

“This isn’t just for consumer research either, although conventional wisdom has seen most B2B research conducted online, response rates aren’t what they once were and so our research stations represent a viable alternative for representative on-site data collection and fast results turnaround, we can produce initial research results immediately following data collection.”

Lisa

ZING INSIGHTS LOGO BLACK 300x300

World Cup 2018 and using data in sport

With the World Cup only a matter of weeks ago, England fans all over the country are slowly returning to normality, while the players themselves will only have only had… Read more »

ZING INSIGHTS LOGO BLACK 300x300

Starting at Zing

I joined the team just over two months ago now and how time flies… It was nothing more than perfect timing that the position here at Zing appeared, just as… Read more »

LBS for blog

The importance of event evolution

With a 62-year history, you might have been surprised to hear the recent British Marine announcement that the London Boat Show 2019 will not be going ahead due to ‘insufficient… Read more »

GDPR

GDPR Guidance for Clients

GDPR – Guidance on using personal data for research purposes Under the new GDPR regulations coming into force on 25 May 2018, we, as data processors, will need assurances from… Read more »

GGH 300x300

Sponsoring GoGoHares 2018 #GGH18

Summer 2018 brings a city trail of 50 hares to celebrate Break’s 50th Birthday. It’s a New Year, we have a new look and we’re pleased to be supporting Break… Read more »

ZING INSIGHTS LOGO BLACK 300x300

New Look for a New Year

It’s hard to believe that it’s almost 7 years since we launched Zing Insights as an independent market research agency and we’ve experienced so much change in that time.   But… Read more »

Our Clients

We have extensive experience working across a wide range of industry sectors for many leading brands.

Contact Details

Victory House
Chequers Road
Tharston
Norwich
NR15 2YA

t / +44 (0)844 800 9588

e / hello@zinginsights.com